Will Emphasising App Security Lead to More App Installs?

The app industry is incredibly competitive. There are millions of apps available today, with many more being released all of the time. As a developer, making a fantastic app is one thing; ensuring it gets lots of downloads is another.

There are a number of ways in which developers can boost their app’s download numbers. Some choose to buy app installs; others focus on implementing an effective marketing strategy. One important factor that is crucial for boosting download numbers is app security. Let’s find out more.

email security

What are the Threats?

Our modern lives are increasingly dependent on mobile apps. We use them for everything from socialising to financial management, and as a result, apps often hold personal and sensitive information about users. Cybercriminals are well aware of this and have devised various methods to compromise the security of apps and access this data.

Mobile apps functions are executed by a server hosted by the developer. These servers are often a target for cybercriminals, who can exploit weaknesses in the code or structure to access sensitive information. Poor data handling and storage is another way in which user information can be targeted, with mistakes of this kind often coming with serious legal and regulatory ramifications for the developer. How can developers protect their apps and users against threats posed by scammers and hackers? Find out below.

How are Apps Secured?

Protecting the server is a fundamental part of proper app security. The server code should be regularly reviewed and maintained by a dedicated team, allowing for the rapid identification of emerging issues that can be addressed before they develop any further.

All user data must be properly stored and encrypted, and all regulatory rules regarding data storage practices must be strictly adhered to. Writing data to a device’s internal storage can be an effective way of protecting it from external threats.

Your overall security strategy must be regularly reviewed and updated. Cybercriminals are constantly finding new ways to target apps, so you need to be prepared to overhaul your security systems to adapt to new threats.

Why is Security Important?

Why is app security so important? Your users will often divulge incredibly sensitive information when using your app, including things like contact details and financial information. If they feel like their data is not safe and that they could be at risk of identity theft or fraud, they are far less likely to download and use your app. What’s more, unsafe apps can result in bad reviews, which will push your app down the app store charts and seriously impact download figures.

Conclusion

Emphasising your app’s security will almost certainly lead to more installs. Safety is a top priority for many app users. They will not want to use any app that they feel could pose a potential security risk. Make security the number one priority in the development process and watch installs increase and your app rise in the charts. 

The post Will Emphasising App Security Lead to More App Installs? appeared first on IT Security Guru.

What Are Some of the Top Tech Services Businesses Should Use More

Businesses of all sizes, from small startups to large enterprises, are increasingly relying on technology to remain competitive and grow. The right technology services not only make businesses more efficient but also provide a platform for innovation. Technology can increase customer satisfaction and help business owners stay ahead of the competition. Here are some of the top technology services businesses should be utilizing.

1. Cloud Computing

Cloud computing provides businesses with a secure, cost-effective way to store and access data. Cloud services provide reliable server storage for critical applications and data backups. If you use a cloud service, you will no longer need to purchase, maintain, and upgrade on-site servers. It’s also easier and faster to share information between remote employees. Additionally, businesses can use cloud-based software tools to manage marketing, customer service, accounting, and more. While cloud services may require an upfront investment, long-term cost savings can be significant. Also, cloud computing is more secure than traditional on-site solutions.

2. Business Intelligence (BI) Solutions

Business intelligence (BI) solutions are essential for any business that wants to stay competitive in the ever-changing tech world. BI solutions help businesses capture, store and analyze data to make informed decisions. They provide insights into customer behavior, product or service performance, market trends, and other important business metrics. These insights can be used to hone strategies and create an edge over competitors.

Additionally, BI solutions enable businesses to easily identify opportunities for growth and improvement, as well as pinpoint areas of risk. If the business is looking to gain a deeper understanding of its analytics, BI solutions are the way to go.

3. Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is a type of software that helps businesses manage their customer relationships from lead generation to the sales process and beyond. CRM tools help businesses build better relationships with customers, track customer information, prioritize tasks, and streamline business processes. By using a CRM system, businesses can more effectively engage with customers in order to increase loyalty and satisfaction.

Additionally, by leveraging automation capabilities within CRMs such as automated email campaigns, businesses can save both time and money while still providing excellent customer service. By utilizing a comprehensive CRM solution for managing customer data, businesses can make sure no opportunity for increasing revenue is missed.

4. Mobile Applications

Mobile applications are an important component of any company’s digital strategy. They enable businesses to engage with customers on the go, increasing customer satisfaction, and loyalty. Additionally, mobile apps can be used to track customer activity, increase brand awareness and even generate leads. Companies should take advantage of this technology to stay competitive in their markets and provide a better experience for their customers.

If you’re not sure where to start, look into mobile app development services to get started. They can provide valuable insights into the best strategies for your business and create custom mobile applications that make it easier for customers to interact with your brand.

5. Artificial Intelligence (AI) and Machine Learning

AI and machine learning are becoming increasingly popular tools for businesses looking to increase efficiency, reduce costs, and improve customer experience. AI can be used to automate processes such as customer service, data entry, and analytics. It can also be used to develop more accurate predictive models, allowing businesses to better anticipate customers’ needs or wants. Furthermore, machine learning algorithms enable computers to learn from past experiences and use the information they gain to create smarter decisions in less time than traditional computing methods.

6. Internet of Things (IoT)

The internet of things has become a popular technology for businesses and organizations, allowing them to create connected devices that can interact with each other over the web. IoT services offer an easy way for businesses to harness the power of the internet of things by connecting their products, machines, and processes together in order to track data and monitor performance. With IoT services, businesses can gain insights into operational efficiency, customer satisfaction, and product usage all while reducing costs associated with manual monitoring.

Additionally, they can use automated systems such as sensors and tracking devices to better understand their customers’ needs and preferences in order to improve customer service.

The best tech services businesses should use depend on their individual needs and goals. In general, the top options include data analytics, customer relationship management tools, mobile applications, AI and machine learning solutions, and internet of things services. By leveraging these technologies, businesses can gain meaningful insights into their operations while improving customer service and increasing revenue. Lastly, don’t forget to consider the advantages of outsourcing. Companies can save time and money while still taking advantage of the best available tech services.

🐧LHB Linux Digest #23.01: Free Linux Books, Courses and More

🐧LHB Linux Digest #23.01: Free Linux Books, Courses and More

This is the first newsletter of the year 2023.

The new year brings new resolutions and if learning Linux is one of your resolutions, save this newsletter.

To help you improve your Linux knowledge, I am sharing a collection of free books, courses and other resources.

💬 Let’s see what else you have in the first edition of 2023:

  • Free Linux learning resources (obviously)
  • Podman tutorials
  • And the usual newsletter elements like memes, deals and nifty tools to discover

🐧LHB Linux Digest #22.13: Classic AWK and SED Tools, Docker Alternatives, Linux Certification and More

🐧LHB Linux Digest #22.13: Classic AWK and SED Tools, Docker Alternatives, Linux Certification and More

This is the last newsletter of the year 2022. I hope you had a Linuxful year.

This month will pass quickly, thanks to the football WorldCup and the holiday season.

But that’s no excuse for not getting your usual dose of Linux learning 🙂

💬 Let’s see what you have in the last edition of 2022:

  • Docker alternatives (no, for real)
  • Classic and almost forgotten text processing tools like AWK and SED
  • Selected new articles on Linux Handbook
  • And the usual newsletter elements like memes, deals and nifty tools to discover

🐧LHB Linux Digest #22.12: Lesser Known Bash Tips, Block Devices and More

🐧LHB Linux Digest #22.12: Lesser Known Bash Tips, Block Devices and More

In the last newsletter, I asked for testimonials. I have selected a few and published them on the newsletter page.

I plan to put more on a separate page. It’s not too late yet and you can provide yours by replying to the email. The usual testimonial samples can be found on the newsletter landing page.

💬 Let’s see what you have in this month’s issue:

  • Lesser known bash tips
  • Selected new articles on Linux Handbook
  • And the usual newsletter elements like memes, deals and nifty tool to discover

🐧LHB Linux Digest #22.11: Concept of Links, Podman, Vim and More

🐧LHB Linux Digest #22.11: Concept of Links, Podman, Vim and More

Do you like the LHB Linux Digest newsletter? If yes, would you like to provide a 100-200 characters testimonial along with your name, country and job title (student, home user, self hoster, retired teacher, sysadmin with x years of experience etc)? You can concisely share what you like about the newsletter by replying to this email.

I plan to showcase some testimonials on the newsletter page (in works). It’s your chance to be famous! Just kidding 😉

💬 Let’s see what you have in this month’s issue:

  • All about links in Linux
  • Selected new articles on Linux Handbook
  • And the usual newsletter elements like memes, deals and nifty tool to discover

This Extension Enables More Useful Top Bar Buttons in Ubuntu 22.04

For Ubuntu 22.04, Ubuntu 22.10, Fedora 36/37 & other Linux with GNOME 42/43, there’s a new extension to enable more useful gadgets into top panel.

It’s “Aylur’s Widgets” extension that adds Dash, Workspace dots, Media playback control, Battery bar, Power menu in top-bar. All of them have ON/OFF switches, position option (left, center, right) as well as other settings.

Dash is a trigger to quickly access frequently used system settings, including Wi-Fi, Bluetooth, Settings, Shutdown Menu, Favorite Apps, Playback Control, Social Media websites, and have a glance at time & date, battery status, CPU usage, core temperature.

The button has configurable text and icon, and allows to replace the “Activities” button. With it enabled, user may also press Super + D on keyboard to trigger the menu. In case you use the shortcut key to show/hide desktop, you may assign another shortcut via Dconf Editor.

It also displays round dots on panel indicates all available desktop workspaces, and allows to quickly switch between them by clicking a single click. As well, there are music playback control, customizable date time format, battery bar and power button for choice.

How to Install Aylur’s Widget Extension

NOTE: the extension so far supports GNOME 42/43, which means you need Ubuntu 22.04|22.10, Fedora 36/37, Manjaro or Arch Linux with GNOME.

For Ubuntu, first search for and install “Extension Manager” from Ubuntu Software.

Install Extension Manager in Ubuntu 22.04

Then, search for and open the tool from ‘Activities’ Overview:

When it opens, navigate to ‘Browse’ tab, search for and install the ‘Aylur’s Widget’ extension:

After installation, go back ‘Installed’ tab, and click on gear button to configure the extension:

For other Linux, go to the extension page below and use the ON/OFF switch to install it:

And configure it using “Gnome Extensions” app which is available to install via GNOME Software or your system software manager.

🐧LHB Linux Digest #22.10: Linux Server Security, Know Your System and More

🐧LHB Linux Digest #22.10: Linux Server Security, Know Your System and More

Unfortunately, I’ll have to start this month’s newsletter with sad news. The co-creator of Let’s Encrypt, Peter Eckersley, lost his battle with cancer at the age of 43. He was also the director of computer science at the Electronic Frontier Foundation and has worked on Certbot, Privacy Badger, HTTPS Everywhere and many other privacy-related projects. RIP, Peter.

💬 In this month’s issue:

  • Linux tips: A few tips on knowing your system
  • A few resources on securing Linux servers
  • And the usual newsletter elements like memes, deals and nifty tool